That’s Kerplookee, as in the sound a golf ball makes when it drops into the cup after a well-executed putt. Kerplookee is also a new fantasy golf site with a fantasy golf game. It’s a simple salary cap game where you get $20 million to spread across as many as ten golfers. Score points based on how well your golfers finish in the money.

Kerplookee has an interesting strategy for the start of its game. It started play in the first weekend of January, but those are practice rounds. The game officially starts on February 11. It allows for fantasy players to get used to the game before the start of the season. The downside is that players may drop-off before the season actually starts. The free game is broken into sessions that gives fantasy players a fresh start every few weeks. In addition, Kerplookee also has a pay fantasy game planned that will kick off with the Masters in April.

According to founder Chuck Fridinger, the site has signed up over 500 members since its launch in December and that over 96% of players are actively playing. With a few more promotion events planned, he expects to have a strong number of sign-ups by the time its season starts.

Congratulations to Kerplookee on its launch, and good luck to it as it navigates the fantasy waters.