By harnessing the real-time nature of Twitter, Fantasy TweetZone lets fantasy players know who the most talked about fantasy football players are at any given moment. Right now, Larry Johnson’s release and uncertain status is topping its chart, as it should be. Fantasy TweetZone is an advertising tie-in with Sprint‘s ad campaign where it totals everything that is going on in its network; Fantasy TweetZone totals up everything fantasy football related on Twitter.

I love the concept of this site because it gives fantasy players easy access to which players have significant developing news. Monitoring this site on a regular basis may give fantasy players an edge when a no-name player emerges on the chart, indicating that something is happening with that player. Also, it allows fantasy players to see how others view the same athletes. For example, clicking on Marion Barber’s TweetZone page right now brings up a number of trades that fantasy players are considering for Marion Barber. If you are a Barber owner or lust after having him on your team, you can get a feel for what might be a fair trade offer for Barber.

Unfortunately, the site has a bit of noise in its relevancy, such as being unable to differentiate jokes about Michael Vick and Reggie Bush from real fantasy news. Also, the most popular players tend to be the most talked about players, creating additional noise. However, for a first edition of this tool, I think this is an acceptable noise level. Besides, who still does not enjoy a good Michael Vick joke these days?

This is an excellent use of Twitter. Federated Media, the company that launched the tool, has taken public domain data and analyzed it to bring value to fantasy players. Currently, the site is only monitoring fantasy football, but with the site branding just as Fantasy TweetZone, don’t be surprised if this gets expanded into other sports.

Well done!

Note: Ads for this site may or may not have run on this site a month ago when I had some ads up from an ad network. I never saw the ads myself, but allegedly they were running.