You have to appreciate the British approach to advertising–it gets your attention. As you might be able to determine from the woman on the left, she is promoting the Daily Star’s Fantasy Football game, which is now open for sign-ups.

This time of year, while most fantasy football players are gearing up for the upcoming NFL season, there are a few fantasy football players that are gearing up for the start of the English Premier League, and the launch of a different kind of fantasy football.

The Daily Star game offers a top prize of £50,000, ($82,600) with three teams costing £10 ($16.50). It is a simple salary cap game where you pick a starting roster of 11 players utilizing a £100M salary cap. Score points as players contribute to their teams. If they play well, you do well. They end up riding the pine, you suffer. Pretty simple.

English Premier League Fantasy Football is growing and you can even find up-to-the-minute soccer player news on sites like RotoWire these days. It is growing market, and possibly the next great fantasy sport.

Additional Coverage:

• http://www.dailystar.co.uk/news/view/89617/FANTASY-FOOTBALL-IS-BACK-/