You think graphic design does not matter? It matters a whole lot more than you even think. What is worse, is when you spend money on graphic design, it is not even done right. You know those Snickers ads where they put some funny phrase where ‘snickers’ should be on a Snickers bar. You might have seen them on the side of a city bus or a even in a web banner.
Well, a graphic designer named Sprout came across one of these ads themed around fantasy football and could not resist the urge to clean it up. On his site Sproutworx, he says, “Hey, Snickers web ad art director, I fixed your terrible ad for you.”
There is an important lesson here: pay attention to the details. You will agree that the version of the ad on the bottom looks a whole lot better than the one on the top. The sad part about this is that someone was actually paid to do the design work in the first place, and it still looked bad.
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