While we all know the recession is hitting everyone hard, and businesses are seeing advertising dollars disappear, most people might not realize the impact that the economy might be having on little league. CNN recently got me thinking about this with its article, League sponsors shrink from $45K to $3K, baseball plays on. Little league is where our very first baseball fantasies were formed and cultivated, and local leagues are hurting. It was only when we were older and realized that those fantasies were never going to become a reality did we find new ones to pursue in fantasy baseball.
Who among us has not had that fantasy of hitting a home run in the bottom of the ninth or making a diving catch to save the game? As a matter of fact, during my softball game tonight, I will probably daydream about making a diving stop in the hole at some point. Little league is where many of us got that itch to achieve sports greatness.
My point? If you have a small (fantasy) business or can just afford to help out your local little league, you might want to look into it. You might be just cultivating a future round of customers.


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